A color-safe shampoo breathes life into fine, flat hair with an incredible do-it-all formula that tackles the most common concerns for your hair type. This incredible, do-it-all formula tackles the most common concerns for your hair type. OUAI‘s bottles and caps are fully recyclable and made with 20 percent post-consumer recycled materials. It‘s also scented with Mercer Street—a rose fragrance with notes of Italian lemon, jasmine, and white musk.
MEDIUM HAIR
A color-safe shampoo that nourishes, strengthens, and adds shine. This incredible, do-it-all formula tackles the most common concerns for your hair type. OUAI‘s bottles and caps are fully recyclable and made with 20 percent post-consumer recycled materials. It‘s also scented with Mercer Street, a rose fragrance with notes of Italian lemon, jasmine, and white musk.